APPROACH
Virtus Energy came to FDRY for a website refresh. They wanted to build a sleek online presence and a smooth journey for new clients. As an already established brand, they knew the content they wanted on their website. It was up to our UX and UI designers to ensure all journeys on the website flowed appropriately, to achieve their business goals.
Virtus Energy wanted to further their website by adding an E-commerce section. This change would allow them to sell a variety of their high-end products with a multitude of variations.