Omni Davis

We redefine Omni Davis’s online identity with a vibrant and engaging web design

THE BRAND

Omni Davis is a Sussex-based independent insurance broker with a strong commitment to delivering exceptional customer service and tailored insurance solutions. Serving both private clients and businesses, Omni Davis prides itself on professionalism, expertise, and clear communication, cutting through industry jargon to help clients find the best coverage at competitive rates. Whether providing insurance for property, vehicles, cyber security, or high-value personal assets, their priority is to offer peace of mind through personalised and attentive service.

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APPROACH

Omni Davis approached FDRY seeking a complete redesign of their website. Their existing site felt overly corporate, text-heavy, and lacked the energy needed to resonate with their diverse clientele. They wanted a fresh, engaging, and interactive design that better reflected their approachable ethos and unique brand personality. Drawing inspiration from Omni Davis’s love of animals—a core aspect of their identity—we set out to create a website that was visually dynamic, customer-focused, and representative of their adaptability and range of services.

ACTIONS

FDRY began by reimagining Omni Davis’s digital presence with a sleek and modern web design that emphasised clarity, accessibility, and engagement. The use of vibrant visuals, including animal motifs symbolising the company’s adaptability and strength, brought a sense of warmth and relatability to the website. We restructured the site to enhance the user journey, ensuring that information was easy to navigate and that visitors could quickly find the services they needed. Interactive elements and carefully considered content placement made the site more user-friendly and engaging. The design was implemented with responsiveness in mind, ensuring seamless functionality across devices to accommodate Omni Davis’s diverse audience.

RESULT

The new Omni Davis website is a perfect blend of professionalism and approachability, reflecting the brand’s core values while providing a vastly improved user experience. By replacing the overly corporate feel with a sleek and engaging design, the website now conveys energy and personality, helping Omni Davis stand out in a competitive market. The redesign has not only modernised their digital presence but also positioned them as a client-centric and dynamic insurance broker, ready to meet the evolving needs of their customers.

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