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    Goldcrest Partners

    Elevating and highlighting leadership in the digital space

    THE BRAND

    Goldcrest Partners is a leadership coaching organisation specialising in financial services. They work with global financial services companies that believe people are their greatest asset. Goldcrest’s mission is to empower organisations, teams, and individuals to optimise performance and adapt to a rapidly changing world. Through tailored coaching solutions, they help clients achieve sustainable competitive advantages while positively impacting their people, clients, and the wider community.

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    APPROACH

    Goldcrest Partners recognised the need to strengthen their digital presence to better align with their mission and connect with a broader audience. Over the past year, FDRY has partnered with Goldcrest to elevate their online profile, streamline communications, and drive growth across key digital channels.

    Our work involved a multi-faceted approach, focusing on search engine optimisation, social media strategy, email marketing, and web strategy. The goal was to build a cohesive digital ecosystem that not only showcased Goldcrest’s expertise but also actively engaged their target audience.

    ACTIONS

    To elevate Goldcrest Partners’ digital presence, FDRY implemented a comprehensive strategy spanning multiple channels. On LinkedIn, we developed a targeted approach that generated over 40,000 impressions, showcasing Goldcrest’s thought leadership and expanding their reach within the financial services sector. Our data-driven SEO strategy increased organic search traffic by 25.5%, making it their primary source of website visits and positioning Goldcrest as a leader among competitors. We also delivered over 40 personalised email campaigns, achieving an average of 600+ clicks per campaign, which fostered deeper engagement and strengthened client relationships. Enhancing their website’s design and functionality further contributed to Goldcrest achieving the highest traffic among competitors, ensuring an optimised user experience and effective service showcasing. Additionally, our integrated approach across digital channels drove direct sign-ups for their events, extending their impact and influence within the industry.

    RESULT

    The collaboration between FDRY and Goldcrest Partners has delivered exceptional outcomes, setting a benchmark for what effective digital strategy can achieve. Goldcrest’s enhanced online presence now aligns seamlessly with their mission, resonating with their audience and driving sustained growth.

    Through increased engagement on LinkedIn, organic search dominance, impactful email campaigns, and a high-performing website, Goldcrest Partners has surpassed their goals. Together, we’ve built a strong foundation for continued success, ensuring they remain a trusted partner in leadership coaching for financial services. Here’s to many more years of impactful growth!

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