Email Marketing Campaigns

We complete targeted email campaigns that help to keep your audience engaged with your brand. We combine email list segmentation, bespoke content creation and campaign analysis to ensure that your email marketing sees solid engagement rates and conversions.

Initial workshops with business stakeholders help us identify the best strategy for teaming design that is reflective of your brand, with a layout that offers a seamless and engaging user journey.

Abandoned cart recovery

Recover abandoned carts and pending orders to increase your digital commerce shop’s revenue. Sending a follow up email can help you recover at least 30% of sales that might otherwise be lost.

  • Abandoned cart emails fully customised
  • Push notifications with complete cart details
  • Set a time delay for sending messages after cart abandonment
  • Utilise variables to personalise email such as name, direct cart link, promo code & more
  • Ability to set the time span after which a cart is considered abandoned

EMAIL and SMS automations

Drive more traffic, generate leads and increase repeated sales with our email marketing automations and funnels via omnichannel attribution where email, SMS, forms, social targeting and push notifications all under one roof, plus messages are dynamically personalised to increase customer lifetime value.

Subscribers list segmentation

The success of your email campaign can be accelerated by using customer segmentation tools. You can reach exactly the right people with the right personalised communication message.

You email audiences can be targeted with segment by factors like:

  • Location
  • Tendency to use discounts
  • Products viewed
  • Purchase history
  • Email and SMS engagement
  • Any other kinds of data you integrate

Mailchimp and Klaviyo ecommerce agency

Our digital marketing team are Klaviyo and Mailchimp experts. As part of our support, we will create your email and SMS strategy to engage with subscribers, build automations, increase ecommerce sales and increase brand loyalty with relevant and on-brand messages.

With Klaviyo and Mailchimp, your campaigns are greatly optimised, your subscribers list is intelligently segmented and personalisation is seamless.

Deliverables

  • Wireframe design
  • HTML and Plain Text messages
  • Integration to Klaviyo or Mailchimp for email software distribution
  • Email automations
  • Deliverability checks
  • Contact list segmentation using known consumer metrics (ie. last purchase date, regular buyer, etc)
  • Set up customised workflows to automatically email relevant messages to the right people
  • 24 hours post-campaign reporting

Email Marketing Campaigns

We complete targeted email campaigns that help to keep your audience engaged with your brand. We combine email list segmentation, bespoke content creation and campaign analysis to ensure that your email marketing sees solid engagement rates and conversions.

Initial workshops with business stakeholders help us identify the best strategy for teaming design that is reflective of your brand, with a layout that offers a seamless and engaging user journey.

Abandoned cart recovery

Recover abandoned carts and pending orders to increase your digital commerce shop’s revenue. Sending a follow up email can help you recover at least 30% of sales that might otherwise be lost.

  • Abandoned cart emails fully customised
  • Push notifications with complete cart details
  • Set a time delay for sending messages after cart abandonment
  • Utilise variables to personalise email such as name, direct cart link, promo code & more
  • Ability to set the time span after which a cart is considered abandoned

EMAIL and SMS automations

Drive more traffic, generate leads and increase repeated sales with our email marketing automations and funnels via omnichannel attribution where email, SMS, forms, social targeting and push notifications all under one roof, plus messages are dynamically personalised to increase customer lifetime value.

Subscribers list segmentation

The success of your email campaign can be accelerated by using customer segmentation tools. You can reach exactly the right people with the right personalised communication message.

You email audiences can be targeted with segment by factors like:

  • Location
  • Tendency to use discounts
  • Products viewed
  • Purchase history
  • Email and SMS engagement
  • Any other kinds of data you integrate

Mailchimp and Klaviyo ecommerce agency

Our digital marketing team are Klaviyo and Mailchimp experts. As part of our support, we will create your email and SMS strategy to engage with subscribers, build automations, increase ecommerce sales and increase brand loyalty with relevant and on-brand messages.

With Klaviyo and Mailchimp, your campaigns are greatly optimised, your subscribers list is intelligently segmented and personalisation is seamless.

Deliverables

  • Wireframe design
  • HTML and Plain Text messages
  • Integration to Klaviyo or Mailchimp for email software distribution
  • Email automations
  • Deliverability checks
  • Contact list segmentation using known consumer metrics (ie. last purchase date, regular buyer, etc)
  • Set up customised workflows to automatically email relevant messages to the right people
  • 24 hours post-campaign reporting

Klaviyo-Mailchimp-FDRY

Foster leads to your website at every stage of the Email Marketing journey

Klaviyo & Mailchimp experts

Complete Strategy

Complete Strategy
We will incorporate a full customer persona analysis, segmenting your audience for the most effective communications. We can help develop your tone of voice and deliver automation schemas to move your customers along the buying funnel based on their unique needs and desires.


CRM Integration


We can integrate any CRM platform to leverage content customisation and analytics, working alongside a Marketing Attribution strategy to ensure each touchpoint of the journey is covered. This allows us to streamline your communications and create more meaningful relationships with your subscribers.


Segmentation & Marketing Automation


We will develop core customer groups based on constant behavioural analysis, alongside existing data. This then informs the full strategy, using big data analytics coupled with AI to improve Marketing Automation funnels. We’ll then hit your audiences with the right content at the right time, using incentives and progressive persuasion techniques to develop brand engagement across every stage of the customer journey.


Personalisation


Leverage your subscriber data by personalising your email communications for higher engagement to build trust and loyalty to your brand. We’ll enable you to tailor their experience of your business based on the information they give you, feeding them the content they need when they want it.


Design and Copywriting


Crucial to your message is the wording. We’ll create copy focused on telling your customer exactly what they want to hear at every stage of the funnel, harvesting the insight from your personas to nurture leads towards conversion.


HTML Coding


Email is consumed across a vast array of devices and email client software, so it’s imperative the end product renders flawlessly. We create responsive email templates that are cross-platform rigorously tested to ensure your customers always have a positive user experience.


Testing & Optimisation


Understanding the customer lifecycle is crucial to mapping a workflow of communications. We evolve your campaigns through content personalisation and A/B testing to maximise your results, based on the results we see in the data.

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